AI in Coaching Certification
Ethically integrate AI to scale your impact, deepen client transformation, and future-proof your coaching practice.
The Coaching Landscape is Evolving
AI is no longer optional, it’s an opportunity to serve your clients with more insight, precision, and personalisation than ever before. But without the right training, it’s easy to cross ethical boundaries or not use the tech to its full advantage.
That’s why we created the ICF Accredited AI Coach Certification Program.
A first-of-its-kind training for coaches who want to use AI the right way:
to support growth, protect trust, and stay aligned with ICF standards.
Coaches who embrace AI will lead the next era of transformation.
Artificial Intelligence is reshaping every industry and coaching is no exception. But while AI can process data, it can’t replicate wisdom, empathy, or intuition.
That’s where you come in.
The Coaching with AI Certification shows you how to integrate AI ethically, intelligently, and effectively so you can enhance your coaching practice, scale your impact, and future-proof your professional edge.
What You’ll Learn
We have specifically designed this program so that you are equipped to use AI to best advantage in both your coaching business and in your 1:1 and group coaching sessions.
By participating in this 40-CCE ICF-accredited training, you’ll master the practical, ethical, and transformational use of AI so that the skills you naturally bring as a coach are amplified. Along with your impact.
With 8 core modules, this highly interactive program goes beyond theory to application, with the added benefit of being part of a vibrant community of forward-looking coaches for a year when you enroll.
1. AI Foundations for Coaches
- Discover the evolution of technology in coaching and gain powerful insights into what the future holds as we integrate AI into coaching practice.
- Understand how AI works and how it thinks, it’s limitations and risks.
- Demystify key terms like generative AI, machine learning, and NLP and what this means for you as a coach.
- Explore where AI can elevate and where it should never replace human connection.
2. Ethical, ICF-Aligned AI Coaching Practices
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Apply ICF core competencies and ethics to AI-enhanced coaching.
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Learn how to maintain client confidentiality, data integrity, and psychological safety when using AI tools.
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Gain frameworks for transparent and responsible AI use in your sessions.
- Establish your benchmark for the ethical use of AI in your coaching business and client interactions
3. AI-Enhanced Coaching Skills
- Develop your human coaching skills, emotional intelligence, intuition, observation and sensory acuity as the foundation for enhanced AI coaching.
- Learn a robust coaching model to elevate all of your sessions – without AI.
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Use AI to analyse patterns in client language, emotions, and mindset.
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Design targeted questions, reflections, and growth plans using AI support.
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Integrate AI as your coaching tool, not your competitor.
4. Building an AI-Empowered Coaching Business
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Automate admin, marketing, and content creation while retaining authenticity, credibility and resonance with your clients.
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Use AI to design on-boarding processes, coaching offers, and signature frameworks in real time. Our over the shoulder done with you workshops will enable you to create your business and marketing systems before the program ends. Plus, you’ll enjoy quarterly live reviews and co-working sessions to stay fresh and relevant.
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Save hours each week and focus more on what truly matters: transformation.
5. The Future of Human–AI Collaboration
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Discover what’s next in coaching innovation and create a living vision for your coaching impact that aligns with your values and the transformation you want to create in the world.
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Learn how to use AI as a diagnostic and developmental tool that enhances and accelerates your clients results while leveraging the skills that only you can bring.
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Position yourself as a trusted expert in the era of intelligent coaching.
- Gain up to the minute updates on what is new and happening in AI advances, ICF research and AI coaching competencies.
Next live round
( Start week commencing 12th of October 2026 )
2 calls a week
Every Monday - 12:00 pm Los Angeles; 3:00 pm New York; 8:00 pm London | Tuesday 06:00 am Sydney
- and -
Every Thursday - 12:00 pm Los Angeles; 3:00 pm New York; 8:00 pm London | Friday 06:00 am Sydney
Note: Call Replays will be available
Upcoming Intake
( Start week commencing 22nd of February 2027 )
2 calls a week
Every Monday - 3:00 pm Los Angeles; 6:00 pm New York | Tuesday 10:00 am Sydney
- and -
Every Thursday - 3:00 pm Los Angeles; 6:00 pm New Yor | Friday 10:00 am Sydney
Note: Call Replays will be available
The program blends interactive workshops, applied learning, prompt-engineering labs, and real-world coaching simulations
that will teach you how to leverage AI tools for:
Marketing and offer development
This program provides hands-on experience with current AI coaching tools while emphasising a human-first approach. You will develop your own AI Coaching Protocol, ensuring that every integration of AI is ethical, secure, and client-centered.
Voices of Experience
AI is reshaping coaching and the business of coaching fast…
The danger isn’t the technology. it’s the response to it.
Avoidance
Ungoverned use
The opportunity is disciplined adoption: using AI to improve judgment, protect clients, and compete.
This certification gives you that discipline ethics and compliance aligned with ICF standards, prompt literacy that produces reliable outputs, practice systems that save hours, quality checks that prevent errors, and a signature AI-enhanced coaching model that clients can recognise and trust.
Who This Certification Is For
ESTABLISHED COACHES who want to stay credible as client expectations shift toward AI-enhanced services.
NEW AND ASPIRING COACHES who see AI as a way to enter the market with an edge instead of playing catch-up.
INTERNAL COACHES AND HR LEADERS who need to balance innovation with data security and compliance in organisational contexts.
COACH TRAINERS AND MENTORS who must prepare others to integrate AI responsibly into coaching practice.
How Certification Works
Complete the Modules
You’ll progress through 8 structured modules combining live workshops, applied labs, and real-world coaching simulations. Each module includes a progress assessment so you can demonstrate competence.
Demonstrate Mastery
Earn Your Certificate
Access to Future Cohorts
You’ll receive complimentary access to all future runs of the program. Every update, every new case study, every additional tool, you stay ahead of the curve without additional cost.
Meet Your Instructors
Learn from two leading experts who uniquely blend deep coaching mastery and advanced digital marketing expertise to help you thrive in the age of AI-driven transformation. We help you develop your coaching skills and your coaching business so that you can create the impact you are called to make.
Lara Young
Lara Young is an internationally recognised master coach and founder of the Mindset Coach Academy, with over 25 years of experience in the coaching industry. She has trained hundreds of coaches through her ICF-accredited programs, developed proprietary coaching tools, and specialises in ethical practice, psychological transformation, and human-centered coaching methodology. Lara’s commitment to coach development ensures you gain the competencies and ethical grounding needed to confidently integrate AI into your practice.
Evelyn Weiss
Evelyn Weiss is an accomplished digital marketing authority, educational program architect, and online community builder with 15+ years of experience. Since 2020, she’s generated over $8 million in revenue, acquired more than 62,000 customers, and grown 34,000+ paid members through her expertise in Meta advertising, offer creation, and membership development. Evelyn has instructed thousands of coaches and marketers, empowering them to use modern advertising, AI, and community-building strategies, all with an unwavering commitment to ethical, results-driven growth.
Together, Lara Young and Evelyn Weiss deliver a powerful learning experience that combines coaching best practices, digital innovation, and rigorous ethics, preparing you to lead and innovate no matter how quickly the industry evolves.
What Makes This Certification Different
There are plenty of AI tutorials and generic courses. This is not one of them.
01
ICF Certification (40 Continuing COach Education Credits)
Built with coaching ethics and competencies at the core, not just tech tricks.
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COACHING + MARKETING EXPERTISE
You’re learning from a master coach and a top-tier digital marketer, a rare combination that covers both practice integrity and business competitiveness.
03
HANDS-ON APPLICATION
Interactive labs, simulations, and assessments ensure you don’t just “know” AI, you can use it in real coaching scenarios.
04
FUTURE-PROOF ACCESS
You get complimentary access to every future run. The curriculum will evolve with the technology, and you’ll always stay current.
05
SIGNATURE MODEL DEVELOPMENT
You graduate with your own AI Coaching Protocol, a proprietary framework you can take to market, not just a certificate to hang on the wall.
Frequently Asked Questions
Do I need to be good with technology to join?
No. This program assumes no prior technical expertise. Everything is taught in great detail, with a focus on practical application, not technical jargon.
When are the live calls?
Live calls are scheduled weekly, with times adjusted to suit different global time zones. Replays and coaching buddy sessions are available so you can catch up or revisit the content at your own pace.
In addition, Evelyn hosts BIG WEEKEND intensives focused on integrating AI into your coaching business, where you’ll create your full offer and marketing suite. These sessions run quarterly at varying times to accommodate our international community.
Your investment in the program includes annual access to both the course and the community.
How long does it take to complete?
The certification runs over 8 weeks with a break for Christmas and implementation. Each module builds on the last, and you’ll have access to the certification materials and community for 12 months from the date you join us. This means that you can participate in future programs and workshops and enjoy our support for a full year.
What if I can’t attend live sessions?
All live sessions are recorded and available in the certification portal. You can complete progress assessments on your own schedule. For our live coaching sessions, you can reach out in the community and we’ll match you with a coaching buddy to complete the lessons with. You have a full year of access to join us live.
Will this count toward my ICF credential renewal?
Yes , graduates will receive 40 CCE units 26 Core Competencies and 14 Resource Development.
Stories Shared
Next live round
( Start week commencing 12th of October 2026 )
2 calls a week
Every Monday - 12:00 pm Los Angeles; 3:00 pm New York; 8:00 pm London | Tuesday 06:00 am Sydney
- and -
Every Thursday - 12:00 pm Los Angeles; 3:00 pm New York; 8:00 pm London | Friday 06:00 am Sydney
Note: Call Replays will be available
Upcoming Intake
( Start week commencing 22nd of February 2027 )
2 calls a week
Every Monday - 3:00 pm Los Angeles; 6:00 pm New York | Tuesday 10:00 am Sydney
- and -
Every Thursday - 3:00 pm Los Angeles; 6:00 pm New Yor | Friday 10:00 am Sydney
Note: Call Replays will be available
What’s included when you sign up?
THIS IS NO ORDINARY CERTIFICATION. THIS IS THE AI COACH GROWTH CLUB WHERE YOU GET ACCESS TO A WEALTH OF DONe FOR YOU COURSES, RESOURCES AND SUPPORt FOR YOUR ONGOIng PERSONAL AND PROFESSIONAL DEvelOPmENT. FOR A YEAR.
AI-Integrated Coach Certification™ (40 ICF CCE credits)
Quarterly AI-powered Marketing Implementation Weekends with Evelyn
AI-powered Coaching Practice Session with Lara Young
Peer Coaching Practice
Lifetime License Done-For-You Prompts and Coaching
plus
AI Identity Alchemy & Self-Authoring Courses
AI Money Mindset, School of Will & Workshop
Business Vision & Offer creation Classes
AI Growth Prompt Library & Templates
Exclusive Community of inspiring growth enthusiasts
Done-For-You Coaching Resources with Commercial Rights License
White Label Trainings
Monthly Drops with Done-For-You Digital Coaching Products
Monthly Coach Training to Use The White Label & Done-For-You Tools
